The Tipping Point : How Little Things Can Make a Big Difference by Malcolm Gladwell (free download) In this brilliant and original book, Malcolm Gladwell explains and analyses the ‘tipping point’, that magic moment when ideas, trends and social behaviour cross a threshold, tip and spread like wildfire.
The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. The Tipping Point by Malcolm Gladwell, 077, download free ebooks, Download free PDF EPUB ebook.
Taking a look behind the surface of many familiar occurrences in our everyday world, Gladwell explains the fascinating social dynamics that cause rapid change.
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This celebrated New York Times bestseller — now poised to reach an even wider audience in paperback — is a book that is changing the way Americans think about selling products and disseminating ideas.
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Tipping Point Pdf Copy
- Paperback | 288 pages
- 108 x 171 x 19mm | 141g
- 28 Apr 2011
- Little, Brown & Company
- United States
- English
- 0316679070
- 9780316679077